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Could Luxgen come to UK?

Time 10 years ago

CEO型錄設計8頁-1TAIWANESE car manufacturer Luxgen is ‘looking seriously’ at the possibility of exporting to the UK, Car Dealer can reveal.

Luxgen, the automobile brand established by Taiwan’s Yulon Group, has production plants in Taiwan, mainland China and the Philippines.

The company has supplied its local markets with more than two million vehicles which have been produced in association with Nissan, Mitsubishi, GM, Chrysler, Mercedes Benz and more.


The name Luxgen comes from combining the words ‘luxury’ and ‘genius’… and the company has three variants of the Luxgen 7 in its range: an SUV, MPV and the CEO, pictured, essentially a similar vehicle to the other two but designed for company executives.

It boasts a specially-appointed interior featuring ‘first-class’ reclining and massaging seats.

Up to now the company has only produced left-hand-drive vehicles, but is looking at the possibility of turning its attention to right-hand-drive cars, which would enable it to gain a foothold in the UK.

Chao Yin of the company’s international business department told Car Dealer: ‘I must report that currently Luxgen does not manufacture the right-hand-drive vehicles required in the UK and therefore does not plan to enter UK until the right-hand-drive vehicles are developed.’


We asked whether the company had a timescale in mind, and Yin replied: ‘There is no official answer yet, but right-hand-drive markets represent about a third of global market share, and therefore it is something Luxgen is looking seriously into.’

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Car Dealer has been covering the motor trade since 2008 as both a print and digital publication. In 2020 the title went fully digital and now provides daily motoring updates on this website for the car industry. A digital magazine is published once a month.

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