Dealership takes customer service to new level for new dad Richard

Time 6 years ago

BMW Z4EVERY dealer says they like to put customer service at the top of their agenda. So step forward the team at Sytner BMW in High Wycombe…

They went beyond the call of duty when new dad Richard Price popped in with his BMW.

Richard shared his experience with the world via Facebook. And this is what he said…

‘Working for Amazon, we strive daily to demonstrate a world leading customer service focus – so when another company does the same for me, I thought it right to share my fantastic customer experience.

‘On the day Felicity was born, I parked in the hospital and someone hit my car bumper quite badly without leaving a note. My car was already booked in for a service this week, and when I got to the garage, I explained what had happened and asked for a cost. Response: £1200 for a replacement bumper, or £600 to knock it out as best as possible and tidy things up.

‘I declined – as I have rapidly come to understand how much a baby costs – and left the car for the service. I could live with the damage.

‘Later that day, I went to pick the car up, to be presented with a bottle of champagne to say congratulations on the arrival of our baby girl – and that they had repaired the bumper free of charge as they understood the financial impact it could have!


‘Wow!! I was absolutely bowled over, and cannot be more grateful at this act of personal and corporate kindness. A massive thank you to the customer service manager Darren, and everyone at Sytner BMW, High Wycombe!’

Take a bow, everyone at Sytner BMW! What a gesture!

MORE: Dealership organises fun weekend as a thank you to customers

Colin Channon's avatar

Colin is a former editor of Car Dealer. He left the magazine in August 2015.

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