Divido and BMW reach agreement on aftersales financing

Time 10:17 am, June 2, 2017

BMW and Divido have reached an agreement to roll out aftersales financing to more than 60 retailers in the UK. 

By partnering with BMW, Divido is changing the way customers can pay for their aftersales bill by enabling them to spread the cost over a period of up to 12 months, interest-free.

Divido’s technology provides a simple and secure way for customers to pay for aftersales repairs or servicing, in minutes, completely paperless. The BMW retailer gets paid in full, right away.

BMW retailers can now benefit from reduced ‘friction’ when it comes to customers paying their bills in-store, online or via their mobile. In addition, this helps drive customer satisfaction and retention.

The partnership is a significant development for customers too, who now have the flexibility to pay for their aftersales bill conveniently, at a time suitable to them, by making payments in monthly instalments.

Co-founder and CEO of Divido, Christer Holloman, pictured, said: ‘Manufacturers, large dealership groups and finance companies have better things to worry about than how to build and support a tool which lets end-consumers pay for anything in monthly instalments – so we did that for them.

‘The modern consumer will touch multiple sales channels before, during and after getting a quote for a product or service. We want to help our dealers convert that customer wherever, whenever they want to pay with finance: in store, online or over the phone.’

Wayne Berry, MD of Berry BMW, a dealership already using Divido, added: ‘We need to be innovative in aftersales to make sure we have programmes that meet our customers’ needs, because our competition won’t stay still.

‘We believe our opportunity to upsell with Divido will be much greater. This is a really good solution for the customer and a really good opportunity for us.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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