GardX expands into world of video with launch of AD-Vantage

Time 9:22 am, April 18, 2016

GARDX International is launching a new vehicle imaging and video product for dealers: GardX AD-Vantage.

Primarily known for its award-winning paint and interior protection system and more recently a range of niche automotive insurance products, GardX is now launching into the ‘technology’ side of the market with this addition to its product range.

GardX AD-Vantage is designed to provide dealers with a professional vehicle advertising and customer communication tool. Focusing on static imagery and videography, it is a simple point-and-shoot software and hardware package that is easy to use.

AD-Vantage is designed to be able to manage all of a dealer’s website and internet vehicle advertising along with their aftersales upsells.

Victor Lloyd Coutin, head of GardX AD-Vantage, said: ‘Dealers should embrace the digital age and make it an integral part of their marketing activity.

‘It will increase vehicle sales volumes and encourage trust and transparency in both the sales and aftersales departments which will all contribute to a dealer’s bottom line.’

Our picture shows head of AD-Vantage Victor Lloyd Coutin and head of sales Amanda Massey.

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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