3:15 pm, March 1, 2011
IT’S all change at Skoda! The manufacturer has presented ‘key elements’ of its new corporate design – one of which is a new logo.
‘We are keen to express the new power of our brand not only through our future products, but also in the way we present ourselves to partners and customers.
‘Skoda is synonymous with attractive cars offering exceptional value for money, countless clever solutions and precisely executed work.
‘All this is clearly reflected by our updated corporate design. As it forges ahead, Skoda is eager to flex its newfound strength in the international arena,’ stressed Jürgen Stackmann, the board member responsible for marketing and sales.
By unveiling a design concept called ‘VisionD‘, Skoda is offering a glimpse into the future.
Skoda says: ‘VisionD‘ singles out characteristic design elements of the Skoda brand and guides them towards the future. The long wheelbase and short overhangs are a prerequisite for successful automotive architecture as they both allow for above-average interior space and, coupled with the dynamic roof line, lend the car a high degree of visual majesty.’
