11:15 am, September 26, 2018
JCB Group has unveiled its new-look dealerships following its acquisition of Hidsons in January.
The purchase by the family-owned JCB Group not only expanded its reach across the south-east of England, it also brought new partnerships with Kia, Citroen, Mitsubishi and SsangYong into its portfolio.
The new locations in Northfleet and Rainham complement the prime locations already held in Ashford, Gillingham, Sittingbourne, Crawley, Worthing, Brighton and Eastbourne.
JCB Group managing director Jonathan Bischoff, pictured, said: ‘We’ve worked really hard over the past eight months, ensuring that the dealerships previously owned by the Hidsons Group benefited from our larger scale, and making investments in staff training and improvements to premises to ensure that customers benefit from a far greater offering.
‘As a regional business, we’ve got the bulk-buying power of a national organisation, which we pass on to our customers, helping them to save money on their motoring costs.’
He added: ‘As well-known and established names in the area, the decision to bring these two families together under one title was not taken lightly. However, as we look to the future and expand into new operations, it’s important that we present a clear identity to our customers, staff and our suppliers.
‘By introducing the JCB trading name at the sites in Northfleet and Rainham, operating one website – thejcbgroup.co.uk – and a staff uniform, we hope that we’ve simplified customer choice.
‘Our focus has always been on looking after our customers and offering reliable vehicles which are value for money, as well as offering a localised, personalised service and approachable and knowledgeable staff.’
Bischoff set up the JCB Group 20 years ago when he was 28, and it now employs more than 500 staff across Kent and Sussex.
MORE: JCB Group continues expansion with Hidsons acquisition
MORE: Give your business a boost and nominate yourself for a Used Car Award
MORE: No-deal Brexit cannot be an option for UK automotive industry, warns SMMT
