JCT600 invests £815,000 in York VW redevelopment

Time 10:07 am, March 15, 2016

JCT600 has started work on a £815,000 redevelopment of its Volkswagen York dealership at Clifton Moor Gate.

Part of an ongoing programme to enhance JCT600’s Volkswagen dealerships, work began on the refurbishment of the 380 sq m showroom at Centurion Park in January and is expected to be completed in early June. The dealership will continue to operate as usual from temporary accommodation in the car park.

In line with Volkswagen’s latest retail concept, the refurbished York dealership will focus on improving the customer experience.

For example, it will include ‘comfort zones’, enhanced hospitality areas, a business lounge and a customer quiet zone.

As well as a 10 car showroom, the dealership will also feature a separate area for commercial vehicles.  As part of the upgrade, the workshop will be improved with the addition of the latest MOT equipment.

‘Volkswagen has been leading the way in putting the customer journey at the centre of the retail experience which fits perfectly with our own values,’ explains Mark Taylor, group property director of JCT600.

‘This latest redevelopment is part on our ongoing programme to incorporate Volkswagen’s innovations into our eight VW dealerships throughout the north.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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