NEW details of Rybrook Holdings’ McLaren Birmingham showroom have been unveiled prior to opening next year.
Designed by AT Architects Limited, the new development will host both McLaren and Rolls-Royce brands and will be officially opened in spring 2011.
McLaren Birmingham is one of three dealers responsible for selling the British marque’s new performance sports car, and aims to serve customers from the central regions of England and Wales.
David Tibbetts, sales director said: ‘Our new showroom is designed to create the perfect environment to represent McLaren and the stunning MP4-12C, as well as offering a customer experience as revolutionary as the car itself.
‘We are sincerely looking forward to hosting McLaren, a British marque with an incredibly successful history in motor sport and a reputation for engineering excellence.’
More than 2,700 potential customers have expressed a ‘serious intention to buy’ the MP4-12C, which will be delivered in the first half of 2011.
by JAMES BATCHELOR