3:36 pm, December 16, 2019
AUTO Trader is launching a nationwide snap-to-win competition for one lucky member of the public to win a brand new car this Christmas.
A Fiat 500, a model which receives over 24,000 ad views a day on Auto Trader, has been gift-wrapped in a box, with an Auto Trader live price tracker affixed to it.
Taking to the road this week, it will tour London, Birmingham and Manchester on December 17, 18 and 19.
To be in with a chance of winning the car, all members of the public need to do is snap a photo of the Christmas present with the live price tracker when they see it in town, and upload their picture, tagging @autotraderuk or #autotraderxmas on Twitter or Instagram, by Friday, December 20.
If the price tracker shows the correct pre-haggled price of the car, they’ll be entered into a prize draw to win it.
The festive giveaway coincides with Auto Trader revealing the UK’s most searched-for cars, with the figures below representing the number of online searches for each vehicle in November…
1 VW Golf – 5,593,773
2 BMW 3 Series – 4,717,524
3 Mercedes C-Class – 3,675,486
4 Mercedes E-Class – 2,891,597
5 BMW 1 Series – 2,881,682
6 Ford Focus – 2,849,948
7 Ford Fiesta –2,842,517
8 Audi A3 – 2,500,002
9 BMW 5 Series – 2,487,497
10 Land Rover Range Rover Sport –1,747,891
An Auto Trader spokesperson said: ‘At this time of year, a lot of people are starting to think of their next new car, particularly ahead of March’s number plate change.
‘They’re doing their research on different makes and models, so we wanted to show what deals they can get with our pre-haggled prices on brand new cars.
‘We’re absolutely delighted to be touring our festively-wrapped car around London, Birmingham and Manchester and really looking forward to gifting a member of the British public an early Christmas present.’
The Fiat 500 on offer in the competition comes complete with a seven-inch HD touchscreen radio with bluetooth, USB, aux-in and DAB, as well as Apple CarPlay/AndroidAuto connectivity and rear speakers.
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