News

MG welcomes a dealership that does things a bit differently

Time 9:47 am, March 30, 2016

MG MOTOR UK has welcomed Bunning of Wolverhampton as its newest dealer.

The family-run business, which is owned by Aaron Bunning and his grandfather, Dennis, was established in 1967. Since then, Aaron, operating as a sole independent trader, has worked incredibly hard with his team to build up the company.

Aaron said: ‘We are really looking forward to representing a British brand that is so recognised. Once we heard everything about MG and got to know the brand and its customers more, we knew we wanted to work with a manufacturer that is only going to continue to grow more and more.’


Aaron was keen, after joining the business three years ago, to make the dealer stand out by doing something different. He already believes they do that by delivering a warm, family feel and true teamwork to deliver the best to each customer, yet he was looking for more so he decided to start supporting a local cause – ‘The Way Youth Zone’.

He said: ‘The Way is a fantastic place for eight to 25-year-olds to spend their time and get off the streets. I raised almost £400 for them last year and they were so pleased as we were the first business to give them money. From then on I knew I wanted to continue supporting them and I haven’t stopped since. I’m so pleased that they will be coming to our launch event in April.’

Not only does Bunning support the community, the business also makes sure all its customers are given the best service with a bit of fun thrown in too.


Aaron added: ‘We run a monthly track day for our customers to let them play around in their cars, gain driving guidance and expertise from professionals as well as having a fun day out.’

Aaron’s passion for the track stems from his grandfather, who used to race motorbikes. In his spare time, he races MGs and is planning to put his race car on display at the showroom launch in April.

Matthew Cheyne, head of sales and marketing for MG, said: ‘It’s fantastic to be welcoming Aaron and his team to the MG dealer network. It’s always great when we find a dealer that does something a little bit different to engage its customers and attract more.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.



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