Modix and LivePerson Automotive team up in live chat and text agreement

Time 4:54 pm, September 17, 2019

MODIX, the leading digital solutions provider to the automotive sector, has signed an exclusive partnership with LivePerson Automotive.

The agreement will meet the ‘conversational commerce’ needs of Modix’s extensive client base, including global OEMs and dealer groups.

Modix will offer the LivePerson Automotive platform to car dealerships under the product name Modix Live Chat +.

Karl Rice, product lead at Modix, said: ‘Modix Live Chat + allows consumers to connect with dealers wherever and whenever they’re shopping, via their preferred device or social platform.

‘Car shoppers have a wealth of browsing options and different needs, and while some are ready to talk payments and finance, others are just starting to compare vehicle models.

‘Weaving human agents and bots together through LivePerson Automotive’s conversational commerce platform, we can guide and speed up the shopping experience while allowing dealers to focus on what they do best.’

Currently enabled across several manufacturer UVLs and dealer websites, Modix Live Chat + has driven up to 50 per cent increases in lead capture, and is the clear market-leader in live chat technology.

Thom Coupar-Evans, sales director for LivePerson Automotive UK, said: ‘We’re excited to bring two great companies together to better serve our dealer and OEM partners, and the consumers they serve, by providing conversational commerce services.

‘One of the most important aspects of our solution is the unique nature of our ecosystem and the range of world-leading partners that we operate with.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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