• Car Dealer Plus
No Result
View All Result
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • Used Car Awards
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • Used Car Awards
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
No Result
View All Result

Girl Power: Female car buyers more resilient to economy than males

Leon Poultney by Leon Poultney
April 19, 2013
0
Home News

310507whaFEMALE car buyers are becoming more reliable customers than their male counterparts, Government figures suggest – with more and more women owning cars than ever before.

Women drivers have pushed car ownership to 40 per cent for the first time since records began and last year, across the UK, 9.8166 million women were registered with the DVLA as private car keepers compared to 14.5734 million men.

It is clear car purchasing is no longer a male dominated arena as the number of private cars with a female registered keeper has increased by 70 per cent since 1994.

Since the global financial crisis, women’s new car purchasing figures have been far more robust than their male counterpart’s, which have seen new cars registered fall from 575,400 in 2007 to 475,100 in 2012, down 17.43 per cent.

Figures for women were 387,000 to 363,900 during the same period, a fall of just 5.97 per cent. The statistics are a world away from the late 1970s when only 29 per cent of women actually held a full driving licence.

In 2011, of the 35 million full licence holders, 16 million were women, a healthy 46 per cent.

‘Women drivers really have registered their girl power recently by pushing their car ownership above 40 per cent for the first time. Whereas male buyers have become unreliable in the new car market, demand from women has remained firm. It’s a trend that car manufacturers and dealers ignore at their peril,’ said Edmund King, the AA’s president.

The news comes after a recent study revealed that women drivers are actually better than men at purchasing cars, with only 35 per cent feeling they had got a bad deal compared to 43 per cent of the opposite sex.

Have you filled in our Car Dealer Power survey yet? It’s a great opportunity to have your say, and you could win one of seven great prizes! Click here to enter.

Previous Post

Japanese dealer brings pristine McLaren F1 out of the archives

Next Post

Rolls-Royce opens its largest, most lavish dealership yet

Related Posts

Groupe PSA and FCA merger gets closer to reality as Stellantis shares prospectus is approved
News

Stellantis is officially here as Groupe PSA and FCA complete merger

January 16, 2021
Car Dealer Podcast Episode 5 out now! The biggest news stories and top advice from the last seven days
News

Car Dealer Podcast Episode 5 out now! The biggest news stories and top advice from the last seven days

January 16, 2021
Car dealers in Northern Ireland face extended closure as easing of restrictions ‘highly unlikely’ after six-week lockdown
News

Car dealers in Northern Ireland face extended closure as easing of restrictions ‘highly unlikely’ after six-week lockdown

January 16, 2021
MOT and service bookings experience ‘hefty’ surge after third national lockdown announced
News

MOT and service bookings experience ‘hefty’ surge after third national lockdown announced

January 16, 2021
Car dealer jailed for murdering his wife is sued by family for £1.5m
News

FCA boss urges insurers to ‘move quickly’ and pay business interruption claims

January 16, 2021
Thousands of jobs to go as Honda confirms ‘devastating’ Swindon car factory closure
News

Could Elon Musk take over Honda site in Swindon for Tesla production?

January 16, 2021

Want to receive the latest news?

Sign up to the Car Dealer daily news briefing for the latest news and advice during these unprecedented times.

Subscribe Now
Car Dealer Top 100 – The list in full of the most profitable car dealers in the UK
Car Dealer Top 100

Car Dealer Top 100 – The list in full of the most profitable car dealers in the UK

December 21, 2020
Used Car Awards Shortlist: Find out who made it through mystery shopping and are now in running for our gongs
News

Used Car Awards Shortlist: Find out who made it through mystery shopping and are now in running for our gongs

January 6, 2021
Car Dealer Live: Data shows there are buyers out there and they want new cars via click and collect, say What Car? team
Car Dealer Live

Car Dealer Live: Data shows there are buyers out there and they want new cars via click and collect, say What Car? team

January 15, 2021
Car Dealer Live: Top tips for car dealers to keep business and spirits high during national lockdown
Car Dealer Live

Car Dealer Live: Top tips for car dealers to keep business and spirits high during national lockdown

January 16, 2021
Less demand at home and abroad sees car production drop by nearly a fifth
News

Car dealers blast manufacturers for continuing to impose sales targets during lockdown 3 as ‘morally wrong’

January 15, 2021
Become a Car Dealer Plus member and get more out of this website including free legal advice
News

Become a Car Dealer Plus member and get more out of this website including free legal advice

January 15, 2021
Car Dealer Power

Car Manufacturer of the Year – Where did your manufacturer rank in Car Dealer Power 2020?

January 15, 2021
Car Dealer Power

The best car dealer suppliers named in the Car Dealer Power Awards 2020

November 26, 2020
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • Used Car Awards
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
Call us: 020 8125 3880

© 2020 Blackball Media

No Result
View All Result
  • Car Dealer Plus
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • Used Car Awards
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100

© 2020 Blackball Media

Log In
Register
Register
Server C