9:43 pm, August 17, 2011
HPI has launched a new website with an emphasis on bringing quality used stock to dealer forecourts.
The site, called iCar Trade, provides access to a variety of quality stock, sourcing vehicles from contract hire, leasing companies, rental and vehicle replacement companies from across the UK.
The launch marks a commitment by HPI to support dealers and the growing customer demand for premium secondhand stock.
Through HPI iCar Trade, dealers reduce their stock holding time and increase the speed of sales by providing access to vehicles for their forecourt or as virtual stock.
HPI iCar Trade can be used in the showroom environment with a customer where a joint search can be carried out to fifind the right car for them.
Cars available can be bought ‘sold as described’ or can be purchased refurbished to BVRLA Fair Wear and Tear standard.
Stock is sourced from a wide range of brands focussing on vehicles from six months to fifive years old, with varying mileages, giving dealers access to hundreds of cars from a variety of vendors.
Daniel Burgess, HPI managing director, said: ‘HPI iCar Trade supports dealers by reducing stocking costs and increasing the variety of stock available.
‘With access to a greater choice of cars, dealers can enhance customer satisfaction, whether they visit the showroom in person or make an email or telephone enquiry.
‘This is an exciting development for HPI with HPI iCar Trade moving us into another new market. Our platform offers dealers a unique service, which includes logistical assistance, as well as valuable remarketing intelligence.
‘iCar Trade illustrates HPI’s ongoing investment in new products and services designed to help dealers maximise retail opportunities in an ever-changing market.’
For more information on iCar trade contact HPI on 0845 300 8901
