Online configurations hit 60,000 for Ford Edge in the UK

Time 9:55 am, May 4, 2016

MORE than 60,000 Ford Edge vehicles have been configured online since January 2016, as right-hand-drive models roll off the production line for the first time.

Ford data shows the flagship Sport model as the most popular choice, making up 49 per cent of the configurations, while just 11 per cent account for the lead-in Zetec series.

More than 55 per cent specified the 2.0-litre TDCi diesel engine with Powershift automatic transmission, while the most popular colours turned out to be Oxford White (16 per cent), Shadow Black (14 per cent) and Electric Spice (8 per cent). The average price of Edge models being configured in the UK is more than £35,000.

Andy Barratt, chairman and managing director, Ford of Britain, said: ‘The UK team and our extensive Ford dealer network are very excited by this exceptionally fast start for the new Ford Edge. With our existing EcoSport and Kuga SUV models enjoying healthy sales growth, there isn’t a better time to launch our new flagship Edge SUV.’

Available in Zetec, Titanium and Sport series – with the choice of a 2.0-litre TDCi diesel engine with a six-speed manual gearbox or a bi-turbo 2.0‑litre TDCi diesel with a six-speed PowerShift automatic transmission – the all-new Edge is well-equipped as standard, offering Ford intelligent all-wheel-drive, Active Noise Control, Pedestrian Detection, Ford DAB Audio with SYNC connectivity, privacy glass and 19-inch alloy wheels.

The all-new Ford Edge arrives in UK dealerships this summer and will be priced from £29,995, joining the  Kuga ‘family-sized’ SUV from £19,995 and EcoSport compact SUV from £14,445.

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