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Polestar sees sales go through the roof with further boom expected as France lifts ban on brand

  • Polestar sees global sales rise by more than 100 per cent in first six months of 2022
  • Gross profit rises by 49 per cent to £46.2m in H1 as revenues total close to £1bn
  • Firm hoping for further boost in second half of the year as it ends copyright dispute with Citroen
  • Agreement ends ban which has prevented the brand selling cars in France since 2020

Time 8:28 am, September 2, 2022

Polestar saw its gross profit rise by almost 50 per cent in the first six months of this year, with the Swedish brand benefitting from soaring sales.

The EV outfit sold a total of 21,185 cars around the world in the first half of 2022, a rise of 123 per cent on the 9,510 it sold over the same period in 2021.

As a result, turnover went through the roof at the start of this year, with the firm reporting a year-on-year rise of 95 per cent to £900.4m ($1.04bn).


Polestar ended H1 of 2022 with a gross profit of £46.2 ($53.4m) but continued to run an operating loss of £766.3m ($885.2m).

Commenting on the latest results, Thomas Ingenlath, Polestar CEO, said: ‘We made important progress in the first half of 2022 as we doubled revenues and volume, and successfully listed on the Nasdaq stock exchange in New York.

‘In addition, we maintained strong momentum in our global order take and expect to deliver 50,000 cars to our customers this year, meeting our 2022 sales guidance.


‘With several ground-breaking cars to come, Polestar is poised for a period of rapid growth.’

Firm to start selling cars in France after resolving Citroen row

In more good news for the Swedish firm, Polestar is now set to be allowed to enter the French market after settling a copyright dispute with Citroen.

The French outfit had claimed that Polestar’s ‘North Star’ logo had to close a resemblance to its own ‘double chevron’ crest.

As a result of the claim, Polestar has been barred from selling cars on the other side of the English Channel since 2020.

However, according to French news outlet, Le Monde, the two carmakers have reached a settlement.

A Polestar spokesperson confirmed that an agreement was reached earlier this summer.

The case dates back to 2017 and in June 2020 a French court ordered Polestar to pay Citroen 150,000 euros in damages as well as legal fees.

The Polestar logo was also banned in France for six months but the injunction has remained in place ever since.

Prior to the latest agreement, Citroen bosses had petitioned a European court to expand the ban across the EU.


Jack Williams's avatar

Jack joined the Car Dealer team in 2021 as a staff writer. He previously worked as a national newspaper journalist for BNPS Press Agency. He has provided news and motoring stories for a number of national publications including The Sun, The Times and The Daily Mirror.



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