News

Positive reaction from customers after £4m investment

Time 9:24 am, June 19, 2019

FARNELL Land Rover has unveiled the results of a £4m investment at its dealership in Guiseley, West Yorkshire.

The redevelopment, part of an ongoing investment programme by Vertu Motors, which operates the Farnell brand, has introduced a new workshop and expanded the retailer’s existing showroom.

It features a dedicated vehicle handover area, barista bar, MOT testing area, four-wheel alignment facility and an increased number of technician bays.


The 10-car showroom has been designed in line with the Jaguar Land Rover Arch concept to display new products, in addition to state-of-the-art servicing technology.

Steve Whitaker, who is local to the Guiseley area, and has more than 20 years’ experience in the motor retail sector, will oversee the site.

He said: ‘This is a huge investment for Guiseley, and it displays Vertu Motors’ confidence in the area. The result looks amazing and it represents the brand in a fantastic way.


‘The feedback from customers has been overwhelmingly positive and we look forward to welcoming new and returning customers to view the full range of vehicles and take advantage of the excellent customer service the whole team prides itself on.’

From the left in our picture are Ryan Dexter, general sales manager at the dealership; 
Phillipa Haigh, sales executive and 
Stephen Whitaker, head of business.

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.



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