The idea is to bring together buyers with dealers. The deal will give consumers free access to CAP’s valuation service, as long as they submit their personal details.
This data will be passed to dealers of new and used cars, who already work with CarCliq, who will then receive leads based on postcode, region and manufacturer. The leads are valuable as they represent consumers actively searching for a new car.
Antony Lewis, who launched Carcliq.co.uk, said: ‘This partnership will enable us to provide an invaluable competitive edge to our dealers with meaningful leads and ultimately a satisfied customer.’
Ben Maguire, head of consumer at CAP, said: ‘We are delighted to be working with such a progressive partner as CarCliq. We wanted a partner that understands and embraces the way digital services are changing business and CarCliq definitely does.’
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