Car Dealer Live

Car Dealer Live 39: SsangYong managing director Nick Laird and chairman Jim Tyrrell

Time 8:18 am, May 21, 2020

Executives from Korean car brand SsangYong appeared on Car Dealer Live today (May 21).

Managing director Nick Laird and chairman Jim Tyrrell spoke about how the Korean brand has coped with the crisis and what its plans are for the restart.

Both commented on how they believe dealers and non-essential retail will be back to work on June 1, with Tyrell saying he couldn’t see a reason why they wouldn’t. 


Tyrrell has been in the UK motor industry for most of his career, working in various sales and marketing roles at Ford Motor Company, before taking the reins at Mitsubishi UK as MD for nine years.

He now has various business interests, which he also shared some insight into, but has been chairman of SsangYong UK for nearly three years.

Laird has been running SsangYong for nearly two and a half years and has seen the manufacturer increase its representation in the UK considerably.


Also among the topics covered were:

• How dealers will go back to work

• Changes to working in offices as well as showrooms

• New car buyers will still buy new cars

• A scrappage scheme would be welcomed

• We will still need car dealers and this model won’t change completely

To watch the Car Dealer Live broadcast, you can see it here on this post.

If you subscribe to our YouTube channel you’ll then get a notification when we go live with future broadcasts.

Coming up over the next few days on Car Dealer Live we also have: 


  • Friday: Pendragon CEO Bill Berman
  • Tuesday: Eden Motor Group CEO Graeme Potts
  • Wednesday: Cap HPI
  • Thursday: Big Motoring World boss Peter Waddell
  • Friday: Trust Ford’s CEO and chairman Stuart Foulds and marketing director Julia Greenhough

If you have any questions you’d like to ask any of the above you can submit them live during the broadcasts or you can send them to us via this website, or our social media channels including Twitter and LinkedIn.

You can watch all of our Car Dealer Live interviews by clicking here.

James Baggott's avatar

James is the founder and editor-in-chief of Car Dealer Magazine, and CEO of parent company Baize Group. James has been a motoring journalist for more than 20 years writing about cars and the car industry.



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