Pauline goes from Chorley to China with MG

Time 4 years ago

CHORLEY Group managing director Pauline Turner was given a glimpse of the future when she visited the Chinese headquarters of car manufacturer MG.

Turner, who heads up a group of 10 dealerships across the north-west, was one of four British motor dealers invited to visited the Shanghai factory by the head of MG UK.

‘Chorley Group have only recently become an MG dealership, so the visit was the ideal opportunity to see the quality of the product, build relationships with the manufacturer and take a look at the designs for the next generation of cars that will roll off the production line,’ says Turner.

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As well as experiencing the MG production line, Pauline had the chance to see some of the cars of the future at the Guangzhou motor show and to take a look behind the scenes at some of the concept cars being created at MG’s research and development centre.

‘We were given a full tour of the research and development facility, which gave us a fantastic insight into the direction MG is heading in, added Turner.

‘The future is very much focused on electric cars. Fuel economy has taken a real leap forward and in terms of environmental impact we’re going to see cars that are 100 per cent recyclable.’

She believes the visit will help the Chorley Group team when it comes to talking to customers about the MG brand.

‘The Chinese really respect the British heritage of MG and take huge pride in creating vehicles that are well made.

‘This emphasis on quality will enable us to better inform our customers and to give them confidence in their choice of car.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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