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Keyloop tweaks leadership team with appointment of Michael Cox as new COO and CFO

  • Chartered accountant Michael Cox joins senior leadership team of Keyloop
  • New man takes on titles of CFO and COO as he looks to help steer firm through ‘next phase of development’
  • Bosses say Cox is ‘uniquely qualified’ for his new roles

Time 1:26 pm, February 4, 2026

Automotive technology exerts Keyloop have confirmed the appointment of a new chief financial officer and chief operating officer.

Both roles have been filled by chartered accountant Michael Cox, who joins from his previous position as CFO of IRIS Software Group.

Cox officially joined Keyloop on Monday (Feb 2) and bosses say he will play a key role in steering the global automotive technology company through its next phase of development.

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Prior to working for IRIS, Cox had successful stints at a number of software companies, including Xura and Acision.

Commenting on the new appointment,  Tom Kilroy, Keyloop CEO, said: ‘I am delighted to welcome Michael to Keyloop.

‘As we scale Fusion globally and integrate strategic acquisitions like Motortech.ai, we need both financial rigour and operational excellence.

‘Michael’s proven track record and expertise in scaling international software businesses makes him uniquely qualified to help us capitalise on the transformation happening across automotive retail.’

Cox himself added: ‘Keyloop has an impressive history of delivering solutions that build sustained, long-term value for retailers, and the roll-out of Fusion is taking that to a new level.

‘It is a really exciting time to be joining the business, and I am looking forward to maximising the potential of our very talented global team during a period of radical change across the sector.’

Keyloop will also be at Car Dealer Live on March 19 to bring its latest insights to the stage.

The company will be one of a handful of top suppliers in the motor trade supporting the event, which will bring together a packed day of inspiring sessions.

For more information about Car Dealer Live and to book your tickets, click here.

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Jack Williams's avatar

Jack joined the Car Dealer team in 2021 as a staff writer. He previously worked as a national newspaper journalist for BNPS Press Agency. He has provided news and motoring stories for a number of national publications including The Sun, The Times and The Daily Mirror.



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