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Brexit uncertainty ‘triggering dealer staff cuts and recruitment freeze’

Time 2 years ago

BREXIT uncertainty is prompting some dealers to suspend recruitment and others are planning layoffs.

That’s according to independent automotive performance improver Coachworks, which cites cases of dealers holding lists of staff members they will lose following the UK’s exit from the EU.

Managing director Karl Davis, pictured, said: ‘We’re seeing a number of car retailers, especially highly geared ones, with plans in place to reduce their headcount following Brexit.


‘We are aware of a sizeable group that has already drawn up a list of staff that will be cut when Brexit goes through. The affected jobs are across all departments, from operational staff to management, including some very good salespeople. Dealers are seriously concerned about the continued impact Brexit is having on consumer confidence.’

Coachworks stated that it was also seeing instances of dealers using Brexit uncertainty as an excuse to shed unwanted staff.

‘Difficult trading conditions are often used as opportunities to get rid of any deadwood, and Brexit is certainly being used as an excuse to resolve outstanding issues where staff are underperforming or not needed,’ said Davis.

‘Lockdown’

Brexit uncertainty has also prompted some large dealer groups to introduce centralised recruitment freezes until the end of the year, said Coachworks.


‘Some groups have entered a state of lockdown and this is impacting those who have invested heavily in opening large sites but are now unable to staff them up to optimum levels.

‘OEMs have a moral responsibility to offer more support to their networks, especially brands who have asked their retailer partners to make significant investments in facilities and who now face punishing levels of overheads,’ said Davis.

But despite the fragility of consumer confidence, Coachworks believes many retailers have adjusted well to changing market conditions.

‘In many cases, Brexit is being used as an excuse for a lot of dysfunction in car retailing businesses. However, we’ve seen evidence of retailers who have already taken tough decisions to right-size their operations and who are now seeing the benefits.’

Coachworks also points to dealers achieving success in the current climate through maintaining rigorous inquiry management processes.

‘At times like this, every customer inquiry is important, which is why the best-performing dealers have robust processes in place to manage them,’ said Davis.

MORE: Car retailers ‘facing post-Brexit employee shortage’ 

MORE: EU automotive leaders warn of impact of no-deal Brexit

MORE: SMMT tells Boris Johnson: ‘No-deal Brexit is simply not an option’ 

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Car Dealer has been covering the motor trade since 2008 as both a print and digital publication. In 2020 the title went fully digital and now provides daily motoring updates on this website for the car industry. A digital magazine is published once a month.

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